The complete pregnancy skincare guide
Every ingredient, every question, answered with evidence.
Read guide →For Her · Beauty
Your skin changes dramatically during pregnancy. Here’s exactly which ingredients to use, which to avoid, and how to build a routine that keeps your skin happy while keeping your baby safe.
The Honest Picture
The list of ingredients that are genuinely unsafe during pregnancy is shorter than the internet makes it seem. A lot of the advice you’ll find online is extremely cautious to the point of being unhelpful — leaving out ingredients with no credible evidence of risk, or based on animal studies using doses that bear no relation to topical application.
The ingredients that warrant real caution are well-established: high-dose retinoids, certain chemical sunscreens, and a few specific actives. Everything else is largely about managing changing skin rather than safety concerns.
See the avoid list →Ingredients to Avoid
Safe Ingredients
The vast majority of skincare actives are fine during pregnancy. Here are the ones that frequently get questioned but are well-supported by evidence:
Completely safe. A powerful antioxidant that helps with hyperpigmentation (which worsens in pregnancy due to hormonal changes). One of the best additions to a pregnancy routine.
Safe. A hydrating humectant that draws moisture to the skin. Particularly useful as skin often becomes drier or more reactive during pregnancy.
Safe. Excellent for pregnancy skin — helps with hyperpigmentation, oil regulation, and barrier support. A great retinol alternative for managing breakouts.
Safe at normal concentrations. Glycolic and lactic acid exfoliants are a good swap for salicylic acid-heavy products and help with the skin texture changes of pregnancy.
Safe and strongly recommended. SPF is arguably the most important step of a pregnancy routine — hormonal changes make skin significantly more prone to pigmentation when exposed to UV.
Safe. A plant-derived retinol alternative that addresses fine lines and texture without the safety concerns. Now well-supported by clinical evidence as a genuine retinol stand-in.
These are all well-tolerated during pregnancy and excellent for supporting the skin barrier, which often becomes more sensitive and reactive. If you’re simplifying your routine, a ceramide moisturiser + mineral SPF is a solid foundation.
Skin Changes in Pregnancy
Pregnancy hormones — particularly oestrogen and progesterone — affect skin in ways that vary enormously between women. The same pregnancy can give one person a glowing complexion and another persistent breakouts. Neither is a sign that something is wrong.
Building Your Routine
First trimester nausea and fatigue can make any routine feel like too much. It’s completely fine to pare back to cleanser + moisturiser + SPF and rebuild once you’re feeling better. The most sustainable routine is the one you’ll actually do.
Beauty Guides
Every ingredient, every question, answered with evidence.
Read guide →What actually helps, what doesn’t, and how to embrace the changes.
Read guide →Prevention strategies and the safe treatment options that work.
Read guide →Which acne treatments are safe and which to swap.
Read guide →No white cast, no oxybenzone — the mineral SPFs worth trying.
Read review →Does it actually work? The evidence, and the best products.
Read guide →Up Next
What to expect from your body after birth — and how to support your recovery at your own pace.
Read the guide →